Sigrid Schelde /

Museum of Super Natural History

Work created while working at 2x4.


Creative Direction:

Michael Rock, Partner

Design:

Sigrid Schelde Holt


Museum of Super Natural History (MuSuNaHi), a fictional institutional idea, included designing an identity for the non-existent museum.

A fun project that didn’t evolve further, for the exception of getting a spread in ‘Art and Design Magazine’ featuring all 2x4 employees.

The spread is seen here.

Kid O

Work created while working at 2x4.


Creative Direction:

Susan Sellers, Partner.

Design:

Sigrid Schelde Holt


Beginning sketches for Kid O packaging.

Prada

Work created while working

at 2x4.


Creative Direction:

Michael Rock, Partner.

Art Direction: Sung Joong Kim

Illustration:

Sigrid Schelde Holt


2x4 designs the biannual wallpapers for the Prada store in SoHo, NYC. As a way to connect the time between and older wall paper and the new, the idea was to cover the faces of the ‘Notorious Women’ of the previous wallpaper design with flowery patterns to become ‘Notorious Women Masked’. The concept and patterns were designed by a couple of us in a day (or so). Seen here is my contribution.


The book shown is ‘Multiple Signatures’ by Michael Rock, partner of 2x4. Designed by 2x4. More info.